Global Gambling News

BGaming expands into Serbia with Maxbet

BGaming has agreed a partnership with top Serbian operator Maxbet to integrate its extensive games portfolio on the platform. This agreement will see the slot studio expand across the fast-growing Serbian market, where Maxbet has operated for 30 years.

BGaming will supply its portfolio of over 100 mobile-friendly games, including the latest releases such as Bone Bonanza and Maneki 88 Fortunes, as well as popular slots like Gemhalla, Bonanza Billion and Elvis Frog.

These games will all be available to Maxbet’s players, including those in Bosnia, Montenegro and North Macedonia.

This announcement comes after the world’s largest betting company, Flutter Entertainment, last month acquired a 51% stake in MaxBet for more than €140m.

Vukašin Marelj, Head of Online Casino at Maxbet, says: “BGaming is one of the fastest-growing providers in the iGaming industry. Their games are modern with a lot of features. Also, in their portfolio they have crash games, Megaways and Bonus Buy games. This is a paradise for any player!”

Olga Levshina, CCO at BGaming, adds: “Our new content deal with Maxbet could not have come at a better time, as the top operator continues to follow an impressive growth trajectory.

“We have no doubt Maxbet’s players will love all that our portfolio has to offer and look forward to a successful partnership going forward.”

Anticipation is now building ahead of BGaming’s next event at SiGMA Europe Summit 2023 in Malta, and preparations have begun for its fourth collaboration with a local street artist.

Author: Charles Howard