Global Gambling News

Pariplay set for South African expansion with SunBet

Pariplay has expanded in South Africa following a key strategic partnership with SunBet.

The agreement will see the tier-one African operator supplied with certified content from both the proprietary Wizard Games brand, as well as third party content from the Fusion platform.

It becomes the latest expansion in regulated markets for Pariplay, which has enjoyed a strong commercial start to the year with partnerships in North America, Latin America and Europe, to complement the deal with South Africa’s leading casino group.

Tsachi Maimon, President at NeoGames, says: “Sun International is one of the most well-known casino brands in the African continent, offering incredible land based as well as online play, through SunBet, for its customers.

“We are delighted to partner with them to bring not only Fusion aggregation content but also home-grown Wizard Games products to further elevate their players’ array of choice on an interesting and fast-growing regulated market.”

Simon Gregory, CEO at SunBet, adds: “Pariplay has a market-leading offering courtesy of both its in-house content and its aggregation platform, and we are delighted to be able to leverage that into exceptional gaming experiences for our customers.”

Author: Charles Howard