From next year, 2024, SBC’s flagship global event SBC Summit will have a new home in the Portuguese capital of Lisbon, thereby meeting the increasing demands of the industry’s fastest-growing gathering.
The upcoming event will now be named SBC Summit 2024, as the branding evolves to better reflect its worldwide nature. And there is obviously some irony to choosing to leave the Barcelona venue at this precise time, in search of a larger home, but SBC Summit is a truly global gathering, transcending borders, spanning various industry sectors and welcoming attendees from across the world.
Taking place over three days from September 24th to 26th 2024, at Feira Internacional de Lisboa (FIL), SBC Summit will occupy more than 100,000sqm of exhibition and conference space, more than twice the size of the 38,000sqm 2023 venue. This enhanced capacity will enable SBC to welcome 600 exhibitors, nearly doubling the number hosted at this year’s Barcelona edition.
With this expanded capacity at FIL, SBC Summit will now accommodate 25,000 attendees and this uniquely diverse audience will include operators, affiliates, sportsbook and casino suppliers, regulators, payment providers, marketing agencies, associations, legal advisors, start-ups and more.
Rasmus Sojmark, CEO & Founder of SBC says: “The decision to find a new home for our flagship event was driven by its remarkable growth, which has clearly outpaced the capacity of Fira Barcelona Montjuïc, as well as praise and support from clients and industry stakeholders.
“When we say it is the fastest ever-growing event in the industry, we mean it, and that is why finding the right venue and city was absolutely essential.”
The conference will host eight stages and 500 speakers including the largest stage in gaming with seats for thousands of delegates.
Maria João Rocha de Matos, General Director of FIL says: “We are thrilled to welcome the SBC Summit to Lisbon in 2024. At FIL, Lisbon Exhibition & Convention Centre, we are dedicated to providing world-class facilities and support to ensure that this event is nothing short of spectacular.
“Our team is committed to working closely with SBC and its community to create an unforgettable experience in our beautiful city. We cannot wait to showcase all that FIL and Lisbon have to offer and make the SBC Summit a resounding success for many years to come.”
Lisbon hosts more than six million tourists annually and is renowned for its warm and welcoming locals. The city offers a seamless transportation network, and while Portuguese serves as the official language, English is widely spoken in key areas.
Considering the global nature of the SBC event, Lisbon’s extensive flight connectivity makes it a perfect choice. Humberto Delgado Airport, just 4km from FIL, provides direct links to 136 airports worldwide, including non-stop routes to major US and South American hubs.
Rasmus Sojmark adds: “The city and FIL are home to the Web Summit that annually gathers over 70,000 attendees and transforms the city into a tech hub and was an immediate and obvious choice.
“We knew that FIL possessed all the essential elements for scaling our event while maintaining accessibility and upholding the high standards we have set for ourselves.
“I am excited about what lies ahead. This is a unique moment for SBC, and we are wholeheartedly embracing it!”